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Project: And So She Did

The Low-Down

And So She Did is a new activewear brand aimed at South-East Asian women, specialising in flattering and modest leisure wear. We helped them with their brand naming to create a brandname that feels empowering and ready to kick some butt, then worked on a fresh and clean logo full of go-getting attitude. We finished up with some hang-tags and marketing collaterals to create the full brand experience.