Project: Victus

The Low-Down

Victus are a catering and F&B consultancy on the rise, who wanted a brand identity that would be flexible enough to represent their business as it grows and scales. They wanted something that felt vibrant and fun, and which didn't conform to the norms of the industry, so we created a visual branding for them which leverages a sophisticated yet warm typeface, with an energetic swirl of colour to symbolise creativity, excellence and excitement. We then took these assets and developed a website that showcases their various projects, team members and depth of knowledge, using a juicy citrus shade as the core colour throughout, balanced out with a thoughtful grey.