Project: Orogen

The Low-Down

For this project with a Natural Resources company headquartered in Singapore, we stepped outside of usual niche working with lifestyle brands, and took on the challenge of creating a more rugged Branding + Website design. We created a logo design with a powerful yet stylish slab typography, paired with a brand-mark to represent their above and below-the-ground operations. We wanted to steer away from traditional colour palettes for the sector, to create a Toolkit that evoked precious metals. We finished up by developing a mobile-friendly website in both English and Chinese.