Project: Maya Rugs

The Low-Down

For this Bespoke Branding project our client was looking for a clean and contemporary brand identity for her line of bespoke dhurrie rugs from India. We created a sophisticated and subtle colour palette using a warm gold paired with navy blue, duck egg blue, teal and stone, and then developed an elegant word-mark logo. Our client wanted a really flexible brand identity incorporating a monogram that could be used on social media, and we also included a branding pattern element inspired by one of her best-selling rug designs. We love including pattern elements for lifestyle brands as it adds so much richness and depth to an identity.